BEGiN AND SESAME WORKSHOP TO LAUNCH THE SOCIO-EMOTIONAL LEARNING APPLICATION “LEARNING WITH SESAME”

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The new interactive experience featuring beloved sesame street the characters will fill in the social learning gaps created by the pandemic

NEW YORK, September 22, 2022 /PRNewswire/ — Today, Beginthe company behind the early learning programs HOMER, codeSpark Academy, Little Passports, KidPass and Sesame Workshop, the educational nonprofit organization behind sesame streetlaunch Learn with Sesame, the first offer to come out of their partnership. The new app uses Sesame Workshop’s proven pedagogical approach as well as BEGiN’s four-step learning framework, “The BEGiN Way”, which builds confidence, promotes problem solving and fosters a love of learning throughout life. Learn with Sesamefeaturing beloved characters from sesame street, provides social-emotional learning and academic skills development in an inquiry-based setting. Through interactive games, stories, videos and songs, the app gives children ages 2-5 the chance to navigate everyday challenges and emotions while exploring fundamental concepts such as numbers, colors, shapes, etc.

In September, as children settle into new routines, Learn with SesamWe can help families with the daily challenges and the multitude of feelings that come with a new school year. The app was designed with kid-friendly navigation that promotes independent play to encourage critical thinking, promote independence, and develop problem-solving skills. With learning loss attributed to the pandemic, this launch comes at a time when the need for support for social-emotional learning has never been greater.

“At BEGiN, we recognize that routines are essential for young learners. The pandemic has created an inconsistent learning environment and closures have disrupted education for 1.6 billion students worldwide at its peak. If left unresolved, this situation could lead to long-term learning disabilities and delays in key developmental milestones,” said Neal Shenoy, CEO and co-founder of BEGiN. “We are thrilled to partner with our friends at Sesame Workshop and bring to market a new offering that bridges the social-emotional learning gap and teaches problem-solving skills to children as they navigate new experiences. Giving parents and families the tools to help their children tap into the complexity of emotions is at the heart of our brand and launch, and we will continue to create products that meet the needs of parents today and tomorrow.

“Young children deal with big feelings and daily ups and downs. Because Sesame Workshop has always understood the importance of social-emotional learning in helping children succeed in school and in life, we let’s continue to focus on the emotional health and well-being of the whole child,” said Steve Youngwood, CEO, Atelier Sesame. “Two years ago, we entered into a strategic partnership with BEGiN to support their growth and give young children the best possible start at a critical time in their learning and development. Learn with Sesame combines the proven framework of BEGiN with the educational approach and heart that parents expect from the creators of sesame street.”

Learn with Sesame offers include:

  • A standalone app where young learners have access to research-based content, accessible through a one-time download or as part of the HOMER Learn and Grow pack. Available on popular platforms and devices, the app also offers an add-on option for the user to download and play limited content for free.
  • Nearly two dozen learning experiences to practice new social-emotional skills and apply them to new situations. Kids can explore different parts of the neighborhood within this app, each with a common school goal, including the playground (kindness and empathy), Hooper’s Store (exploring new foods), community center (conflict resolution) and more.
  • Free play and guided play options help young learners navigate their feelings and emotions, while building early reading, math and critical thinking skills.

Parents can learn more about Learn with Sesame application, here, and sign up to begin a child’s social-emotional learning journey. For more information on BEGiN and its suite of integrated programs, visit www.beginlearning.co.

About START

BEGiN is an award-winning education company focused on early learning. BEGiN’s mission is to provide children with the best possible start through memberships that combine digital, physical and experiential learning. Its all-inclusive solutions include offerings from HOMER, KidPass, codeSpark Academy and Little Passports. BEGiN is backed by the most recognized names in early childhood development, including LEGO Ventures, Sesame Workshop and Gymboree Play & Music. For more information on BEGiN and its suite of integrated programs, visit www.beginlearning.co.

About Sesame Workshop

Sesame Workshop is the non-profit educational organization behind sesame street, the pioneering television show that has been touching and teaching children since 1969. Today, Sesame Workshop is an innovative force for change, with a mission to help children around the world become smarter, stronger and kinder. . We are present in more than 150 countries, serving vulnerable children through a wide range of media, formal education and philanthropically-funded social impact programs, each grounded in rigorous research and tailored to the needs and to the cultures of the communities we serve. For more information, please visit www.sesameworkshop.org.

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